Too fun to be tea!
Together with the tea startup was created an organic tea brand which adapts traditional Chinese tea to the modern pace of life. We thought about each step of consumer experience trying to optimize nowadays tea-drinking experience. The idea was to develop a tea, which is healthy to drink, easy to carry and fun to look at. Also were created tea-formulas for each specific setting of the day, fitting different moods and body’s needs: “Good Morning”, “Brainstorming”, “After Lunch” and “Sweet Home”… But further more!